Let's Plant 2025

We're planting 10 million seeds across canada with sierra club canada

Did you know that 1/3 of the world's food supply relies on pollinators like bees, butterflies, and hummingbirds? Sadly, their populations are declining due to habitat loss. At Dutchman's Gold, we're committed to creating a world that buzzes with life and that's why we're launching Let's Plant!

With every purchase of a Dutchman's Gold product, we'll be contributing to our Let's Plant initiative to plant seeds across Canada! Together with Sierra Club Canada, our goal to plant 10 million seeds across Canada in 2025. But we can't do it alone! We need you and your friends and family to join us in this vital initiative. Keep reading to discover how you can be a hero for our buzzing friends!

Join us in supporting our bees!

LEARN MORE

How Can I Help The Bees?

SHOP DUTCHMAN'S GOLD

With every purchase of a Dutchman's Gold product, you'll be helping to contribute to our Let's Plant goal.

BUY Bee Friendly productS

Want to help the bees? Make sure to buy Bee Friendly products wherever you shop. What makes something bee friendly? Read our Bee Friendly Promise^TM to learn what helps make something Bee Friendly.

PLANT A POLLINATOR GARDEN

Create a haven for pollinators in your own backyard! Choose native flowers that bloom throughout the season, offering a continuous food source.

NO MOW MAY

Bees adore dandelions and wildflowers. When we mow them down or douse them with pesticides, especially in the spring when bee's food sources are scarce, we're impacting bees and their crucial pollination work.

donate to Pollinator partnership

Support Pollinator Partnership.ca, a registered Canadian charity dedicated to protecting pollinators. Through research, education, and conservation efforts, they work tirelessly to create a future where pollinators can flourish.

About Sierra Club canada

Sierra Club Canada Foundation empowers people to be leaders in protecting, restoring and enjoying healthy and safe ecosystems. At its heart, Sierra Club Canada Foundation is a grassroots organization with a “think globally, act locally” philosophy. Members are encouraged to actively contribute to environmental causes that engage or inspire them, in a capacity that best suits their capabilities.

Working with a strong volunteer base and collaboratively with other organizations has allowed Sierra Club Canada Foundation to successfully engage in a range of environmental activities that directly benefit both people and the planet.

LEARN MORE

pollinator-friendly planting!

Why native matters

All the wildflower seeds in our Let's Plant campaign are native to the province where they'll be planted – because bees need local support. Native plants bloom at the right time, thrive in the local soil and climate, and product nectar and pollen that the native pollinators recognize and rely on. Some bee favourites we're planting include Smooth Blue Aster, Wild Bergamot, Showy Goldenrod, and Rose Milkweed – each a pollinator magnet that boosts biodiversity, stabilizes ecosystems, and restores declining habitats.

By planting native wildflowers, you're not just adding colour – you're rebuilding a lifeline for bees. Learn more about the importance of native seeds and how it affects our ecosystems by clicking the link below.

LEARN MORE

WHAT WE'RE PLANTing

Want to know what we're planting or learn what native plants you can grow in your region? Download our full planting list per region below.

ONTARIO & QUEBEC

THE MARITIMES

ALBERTA, SASKATCHEWAN & MANITOBA

BRITISH COLUMBIA

TOP 3 BEE FAVOURITES BY REGION

ONTARIO & QUEBEC

Wild Bergamot – Long bloom time, highly attractive to bees
Showy Goldenrod – Late-season lifesaver
Rose Milkweed – Monarch and bee must-have

The MARITIMES

Dutchmans_Gold_Lets_Plant_Campaign_2025_Maritimes_Bee_Friendly_Calico_Aster

Wild Bergamot – Long bloom time, highly attractive to bees
Calico Aster (pictured above) – Tiny flowers, big impact for pollinators
Early Goldenrod – Vital nectar in the fall

The Prairies

Purple Prairie Clover– Top native bee favourite
Showy Milkweed – Huge nectar resource
Narrow-leaved Coneflower– Strong summer bloom, highly visited

british Columbia

Showy Milkweed – Supports monarchs and native bees
Wild Bergamot – Fragrant blooms teeming with bees
Evening Primrose– Supports nocturnal pollinators

OTHER WAYS TO PARTICIPATE IN LET'S PLANT

Plant a pollinator garden

Create a pollinator-friendly environment in your yard. Click below for tips and resources on planting gardens your local pollinators will love

LEARN MORE

NO MOW MAY

Let dandelions and wildflowers flourish not only benefits bees but also reduces our reliance on harmful pesticides. It's a win-win for both nature and us.

LEARN MORE